Part-time Social Media & Growth Strategist (SEO & Design Expert) | Remote PH based | Pacific Timezone
Location: Remote (Philippines-based)
Schedule: Part-time, hours to be discussed with potential to grow ( Pacific Timezone)
Rate: $7 - $9 USD per hour
About the Role
We are seeking a high-level Social Media & Growth Strategist to take over the branding, design, and organic growth for our dynamic event services brand. This is not just a "posting" role; we need a creative lead who understands how to make a brand look beautiful while simultaneously ensuring content is discovered by the right audience through SEO and strategic growth tactics.
Ideal Candidate: An expert designer with a "clean" aesthetic and a deep understanding of social media algorithms. You are resilient, transparent with your time, and possess a proactive communication style that keeps the founder informed and confident.
- Someone who brings hands-on strategic execution rather than just foundational support.
- Analytical Depth: Professionals who use data to drive and pivot strategy.
- Executive Presence: Specific experience in LinkedIn strategy and leadership-facing content.
- Proactivity: Candidates who demonstrate high initiative and deep brand research prior to the interview.
The "Dual-Threat" Specialist: Client needs someone who isn't just a designer. She needs a hybrid talent who is 50% Aesthetic/Design (branding, palettes, reel covers) and 50% Strategist (SEO, keywords, growth tactics).
Responsibilities
Branding & Content Design
- Visual Identity: Maintain and evolve the brand’s visual identity, including color palettes, brand guidelines, and high-quality designs across all platforms.
- Asset Creation: Design high-end Reel covers, Carousel posts, and Story templates that align with the brand’s "elevated" look and feel.
- Creative Iteration: Pivot quickly to handle design updates or creative changes with a positive, "can-do" attitude.
Growth Strategy & SEO
- Search Optimization: "Search-Optimize" the social media presence through keyword research and optimized captions for maximum reach and follower conversion.
- Trend Monitoring: Stay ahead of Instagram/TikTok trends and implement growth tactics to increase engagement and visibility.
- Hashtag Strategy: Develop and refine hashtag strategies specific to our niche audience.
Management & Reporting
- Active Account Management: Monitor accounts daily to ensure the brand remains active and responsive.
- Structured Reporting: Provide clear, weekly "End-of-Week" (EOW) reports detailing achievements, hours spent, and tangible results.
- Transparency: Maintain disciplined time-tracking and provide evidence of work completed for every hour billed.
Qualifications
- Graphic Design Excellence: Expert-level skill in Canva or Adobe Suite with a strong eye for modern, "clean" aesthetics.
- Social Media Native: Deep understanding of Instagram/TikTok algorithms—specifically how SEO (keywords) works within social platforms.
- Proactive Communication: Ability to manage a fluctuating workload and communicate clearly if a project requires more time.
- Resilience: Ability to handle frequent design updates and feedback without losing momentum.
- Operational Discipline: High level of honesty and transparency regarding time-tracking and project status.