Logistics Summary

• Rate: $7.00 - $9.00 USD per hour.

• Hours: Starts at 10–15 hours per week (High potential to grow).

• Shift: Pacific Timezone.

• Non-negotiable: Real Estate Experience: You must have a background and experience in the Real Estate industry.
• Mission: To elevate the digital presence and operational flow of a high-performing real estate brand by managing specialized marketing funnels, event logistics, and client resource systems

About the Role

We are looking for a Digital Marketing Assistant who speaks the language of real estate. You will be the engine behind Krista’s marketing and client value systems—taking raw property info and client needs and turning them into professional drip campaigns, social strategy, and high-impact events.

This role requires a blend of creative design and "system-thinking." You will not just be executing tasks; you will be reviewing industry-leading tutorials (Selling the Suburbs) and tweaking our current systems to ensure we look professional, modern, and high-end at every touchpoint.

The Ideal Candidate

You are a "Marketing-Minded Integrator." You love the thrill of a well-executed event and the logic of a perfectly tagged email list. You are proactive, tech-savvy, and ready to help Krista dominate the local market through superior digital systems.

Key Responsibilities

1. Marketing & Lead Nurture (Flodesk Mastery)

• Segmented Drip Campaigns: Manage the Flodesk ecosystem. When a new lead enters, you will classify them as a Buyer or Seller and trigger the appropriate customized drip sequence.

• Seasonal Outreach: Draft, design, and analyze data for seasonal email broadcasts (e.g., Spring Cleaning tips, market updates, etc.).

• Social Media Management: Own the full cycle—strategy, content creation, native posting, engagement, and data analytics across all platforms.

• Graphic Design: Create high-quality flyers, social media assets, and digital posters using Canva and brand templates.

2. Client Value & Admin Systems

• Resource List Management: Monitor and update the "Resource List"—our curated list of trusted vendors (plumbers, electricians, etc.). You will design and maintain this list to ensure it’s a high-value asset for Krista's clients.

• System Optimization: Review training materials (Amanda Albright/Selling the Suburbs) to identify and implement professional "tweaks" to our existing operations.

• CRM Tracking: Use ReferralMaker Pro to track production metrics and sales data accurately.

3. Event Management & Logistics

• Event Branding: Create the full marketing suite for events: flyers, email drafts, branding, and social media hype.

• Logistics Coordination: Build a project management system to track event timelines. Create checklists, help finalize logistics with vendors, and coordinate directly with Krista to ensure a seamless execution.

• Promotions: Design and implement special event promos to drive attendance and engagement.

Non negotiables

• Real Estate Experience: You must have a background and experience in the Real Estate industry.

Preferences ( Not required )

• Flodesk & CRM Proficiency: Experience managing email automation and real estate-specific CRMs (specifically ReferralMaker Pro is a plus) .

• High Accountability: You can manage a project timeline from start to finish without needing constant reminders.

• Visual Excellence: A strong eye for design; you know how to make a real estate flyer look professional and "boutique."